Influencer Marketing Course

The influencer marketing course allows you to understand how and why numerous companies make frequent use of images. If you possess decision-making power or are particularly incisive in influencing people’s decisions, this course will help you understand why and how to deal with influencers (testimonials who have direct contact with the target audience and therefore have influence over people’s purchasing decisions).

The influencer marketing course will guide you in identifying influencers and evaluating them according to precise metrics in correspondence with the marketing objective set. It will help you understand how to implement a company’s brand communication strategy in the most authentic way possible, focusing on the qualitative and quantitative metrics that are part of the influencer marketing project.

INFLUENCER MARKETING COURSE DESCRIPTION

The Influencer Marketing course (also called “influencer marketing”) illustrates strategies to engage influencer profiles and community managers who have a high level of interaction with the public. In detail, you will learn how to create and manage an influencer marketing project effectively, how to identify and recognize the different types of influencers, and you will also be presented with the best communication of the brand through posts and hashtags on Instagram.

Brands are increasingly looking for a direct way to communicate their brand, and influencer marketing is considered an effective strategy to achieve this. Companies now choose influencers as an effective communication tool for the real impact they can generate in achieving medium and long-term objectives but it is important to choose them well and understand how to integrate them coherently within marketing and communication strategies.

WHAT YOU WILL GET WITH INFLUENCER MARKETING COURSE

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Practical-Operational Approach

strong focus on business and turnover

action plan

Tools & Software

Learn how to utilize Facebook, Instagram, WordPress, etc.

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Examples & Case Histories

Real cases, sites, and campaigns

Certification

Exercises

Homework with key to correction and video explanations

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Strategy

Best practices that you can immediately apply to your company

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Forum

You may submit your questions on our exclusive LinkedIn group

INFLUENCER COURSE OBJECTIVES

WHO ARE THEY, WHY YOU NEED THEM, AND HOW TO CHOOSE INFLUENCERS?

 

  • How to make ourselves recognizable, relevant and influencers on Instagram?
  • Why curate descriptions and hashtags?
  • How to check your approval rating and make interesting publications for your audience?
  • How to do storytelling on Instagram?
  • What are the characteristic elements to define a marketing project?
  • Who is an influencer? What are the different types of influencers?
  • How to choose influencers?
  • How to manage an influencer marketing project?
  • What are qualitative and quantitative metrics?
  • How to measure the quality of content?
  • What qualitative and quantitative metrics to consider?
  • How to engage communities effectively?
  • How to work strategically with influencers?
  • How to track an influencer marketing activity?

For more in-depth training, you may want to explore our programs: Social Media Marketing Course or SOCIAL MEDIA MANAGER Certification.

For more INFORMATION and CLARIFICATIONS
you may contact us via Telephone, email, or live consultation

WHAT THEY SAY ABOUT US

Nowadays, formulating a communication strategy without involving influencers is almost impossible! There are lots of companies that exploit the potential of influencer marketing, which is why I recommend this course that explores all the most important dynamics and full potential of influencer marketing.

Beatrice

The world of influencers is not just about taking selfies and videos. It involves planning, perseverance, and audience engagement. This course is exceptionally done, but let’s not forget that just like any other job related to the digital world, it requires constant self-improvement.

Claudia Cucca

In this course, you will learn how to create and manage an influencer marketing project and, above all, learn how to identify and recognize the most suitable types of influencers to best communicate your brand. Today, companies have understood how important it is to consider influencer marketing as a fundamental lever in an effective marketing strategy.

Antonio Pavone

WHO IS THE INFLUENCER MARKETING COURSE FOR

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SOCIAL MEDIA MANAGER and SOCIAL MEDIA SPECIALIST to expand and improve their skills

Freelancer Woman

FREELANCERS and BLOGGERS to enhance their visibility on social networking sites

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DIGITAL MARKETING MANAGER

smm manager

traditional MARKETING MANAGER who desire to level-up their marketing strategies

LECTURE DELIVERY MODES AND COSTS OF THE INFLUENCER MARKETING COURSE

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DURATION

Total duration of the course:
3.5 hours

Number of lessons:
1 session

Session duration:
3.5 hours each

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DELIVERY MODE

ON DEMAND

with the option to view the lesson whenever and wherever you want

money

COST

ON DEMAND:

 95 € + VAT

HOW TO AVAIL THE INFLUENCER MARKETING COURSE?

To register for the on-demand course (video recordings + slides), kindly fill out the form below and specify in the Message field “INFLUENCER MARKETING COURSE Registration”.

100% MONEY BACK GUARANTEE CLAUSE

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If you are not satisfied with the course you availed, you may request a refund within 7 days from the date of purchase. Refund is guaranteed for any reason you may have, just submit your request by filling up the form on this page:

REQUEST MORE INFORMATION