Digital Coach invites you to download
FOMO MARKETING EBOOK
Do you know the 5th P of marketing?
“Fear of being cut off.”
Introducing the new lever used by marketers to induce you to buy.
If you too don’t want to be cut off, download the free ebook.
Fomo stands for Fear Of Missing Out, “fear of being cut off,” a state of anxiety typical of the digital age. This gave rise to a marketing form of the same name, through which brands are able to increase visibility and conversions.
FOMO MARKETING
Learn about the main areas of application
SOCIAL MEDIA
The purpose of using FOMO in social media marketing is to get more conversions.
E-COMMERCE
Using FOMO for your website, can induce users to make immediate purchases.
E-MAIL MARKETING
Email marketing is the right context in which to use your FOMO tactics, increasing conversions.
FOMO MARKETING
The feeling of feeling cut off is typical of our times.
We can no longer ignore it, and it is what often moves us to action, convincing us to make avoidable purchases.
Companies ride this social dynamic with messages and marketing tactics that amplify the urgency and sense of belonging.
As online users we have two options: suffer these dynamics or learn how to ride them!
Download the ebook if you want to discover all the useful tips to defend yourself as a user and to exploit them as a skilled marketer!