SOCIAL MEDIA MARKETING ONLINE COURSES
Are you browsing through the myriad of social media marketing courses on the internet and don’t know how to choose? Take a look at the features of our courses and choose the social media marketing course that best suits your professional needs!
Become a Certified Social Media Marketing Expert with our online and on-demand courses.
LIST OF SOCIAL MEDIA MARKETING COURSES
Here is the list of SOCIAL MEDIA MARKETING COURSES from Digital Coach.
We list structured training courses first, which often include a final exam and offer certification of profit, skills acquired and attendance.
Duration: 65 hours
DIGITAL PR SPECIALIST
Duration: 140 hours
SOCIAL MEDIA MARKETING
Duration: 70 hours
Web & SOCIAL MEDIA MARKETING
Duration: 140 hours
WEB MARKETING & SOCIAL MEDIA
Duration: 98 hours
Duration: 21 hours
Ask to be contacted for information and clarifications
ALTERNATIVELY, WE HAVE AVAILABLE SHORT COURSES (7 HOURS EACH) ON THE FOLLOWING SOCIAL MEDIA TOPICS:
FACEBOOK COMMUNITY MARKETING COURSE: attract and Engage your Social Media Facebook Fans!
The creation and management of Facebook Pages; from the daily management of the editorial calendar of your social media to the rules of engagement and moderation of the community, passing through social care and crisis management. There will be no lack of insights into measuring results through analytics.
FACEBOOK ADVERTISING MARKETING COURSE: amplify your reach with the best social media advertising tools!
We will set up advertising campaigns with all the tools Facebook provides to reach millions of potential customers, but in a targeted manner based on gender, age, domicile and interests. From Facebook adv to content sponsoring, from Offers to Facebook remarketing and then analysing the results with Facebook Insights.
LINKEDIN MARKETING COURSE: social media marketing for Business to Business!
We will discover the advertising, lead generation and social selling opportunities offered by the professional Network, making it one of the most important social media used at a professional level. From the creation, management and moderation of company pages to the community management of Linkedin groups and the possibility of creating advertising campaigns. References will be both personal and corporate.
YOUTUBE & ONLINE VIDEO MARKETING COURSE: the era of Social TV and Video content!
We will discover how even a small company can set up a video marketing and video advertising strategy and reach the right audience with a limited budget. We will learn how to create a Youtube channel, create the right video content, advertise with Adwords for videos and monitor the results with Youtube analytics.
TWITTER MARKETING COURSE: the world of live social interactive communication!
We will present the optimal ways of using the social media that makes live interaction, speed of dissemination and disintermediation of information its strengths. We will look at how to use personal and company profiles, integration with other social media and the new features of Twitter Ads.
INSTAGRAM MARKETING COURSE: the Visual content power!
We will try to understand what peculiarities have allowed Instagram to become the social network that has grown the most in recent years, surpassing many other social media in terms of number of users. We will discover how some brands are making original and effective use of the immediacy of visual content.
SOCIAL MEDIA STRATEGY COURSE: the world of social media action plans!
The social context in which we currently live is constantly growing and is characterised by more and more always-connected and multitasking users who have transferred their ‘offline’ lives to the online world, especially to social networks. This is precisely why the social world is now considered a fertile field for the emergence of new professional figures.
WORDPRESS FOR BLOGGING & SEO COPYWRITING COURSE: the Ultimate blog platform!
We will make you understand why the blog is the centre of the best social media marketing strategies as well as the first content marketing channel to consider when targeting your audience. We will discover how to use WordPress and the main plugins to make yourself autonomous in managing a blog and to write content that is optimised for search engines.
WEB REPUTATION & SOCIAL MEDIA MONITORING COURSE: measure and manage your online reputation!
Various software and tools are today able to read the conversations that take place online on social media and return data that can allow you to evaluate opinions and perceptions in relation to a brand, a product, a campaign. We will discover what they are, how and when to use them to improve our web reputation.
DIGITAL PR COURSE: how to move online your public relations!
We will find out which players to do public relations with online and how to interact effectively with them, using the tools that help make our lives easier. How to work profitably with bloggers, online publishers, influencers, social stars. How to use social networks to implement your social media marketing strategy.
CONTENT MARKETING & BLOGGING COURSE: the Centre of your Social media strategy!
We will learn how to produce content that attracts, engages and responds to our potential customers. We will discover how to enhance them with a corporate blog, maximise their distribution through social networks. We will learn how to use useful tools to facilitate their creation (CMS, visual content tools, video content, infographics, image processing) and automate posting on social networks.
PERSONAL BRANDING & PROFESSIONAL SUCCESS COURSE: online social media strategies for your self marketing!
We will start by defining our professional positioning and then take the first steps, as always aided by the right tools, aimed at increasing our personal visibility on both search engines and social media. We will define a personalised action plan for each participant in order to turn our career around and realise our professional dreams!
SOCIAL TOOLS EXERCISES COURSE: simplify your social media posting, sharing and monitoring!
We will present the functionalities of various useful software to simplify and improve the multisocial management of posting, sharing and monitoring processes. These include Hootsuite, Talkwalker, Social Mention, Google Alert, Buzzstream. And of course we will do exercises to train ourselves on social networks to make the best use of them.
TUMBLR, SNAP, STORIFY, VINE, REDDIT, WHATSAPP, TELEGRAM COURSE : emerging and niche social platforms!
In this concluding module we will explore the growth and application potential of several emerging and niche social networks. And we will try them out live of course. We will learn, depending on the company we work for, how to find the niche social networks that can best enable you to reach your audience.
SOCIAL MEDIA MARKETING COURSE TARGET AUDIENCE
who wish to acquire skills in social strategies to apply in their own company
FREELANCE AND SELF-EMPLOYED WORKERS
who wish to update professionally and/or expand their services in the social media field
who wish to acquire skills on new customer acquisition channels and innovate their business by making the most of social networks
wishing to learn about the potential of social media marketing tools
Mode and Attendance
203 hours of training
147 hours of live training divided into 15 training modules + 56 hours of Work Experience + final exam to obtain the Certification in Social Media Manager or Specialist.
Study when you want
You can choose the attendance mode that suits you best! You can follow the lessons in live streaming by choosing between the diurnal or evening programme, or by taking advantage of the on-demand video lessons when it is most convenient for you.
In addition to the theoretical lessons, you will have the opportunity to access our Work Experience, i.e. 4 months of real work experience where you can measure yourself with operational work and put into practice what you have learnt during the course.
Examination and Certification
By taking a final exam, you will be able to test your level of preparation and obtain Certification of Competence and Attendance.
Who is the Social Media Manager?
Whatever your business, every company that wants to continue to develop today must be online and entrust experts in this type of communication with its presence. This is where the Social Media Manager comes in. His task is to have an in-depth knowledge of all social media and their context of use. He must know how to choose the topics to be communicated and the best time to communicate them. He must have a strong propensity for continuous updating, this world is constantly changing and it is necessary to always be on the ball.
Must integrate skills in Web Marketing, Web Analytics. Must have excellent interpersonal, analytical and problem solving skills.
Imagine you have a shop with your own products, useful and functional. How do you entice passers-by to come in and maybe push them to buy? You need a beautiful shop window, always up-to-date with your top items, representing your personality, a feast for the eyes that captures the attention of your regular customers and even those who don’t know you yet.
Doing Marketing and Digital Communication is also this and this is how Social Networks should be thought of. Our Social Media Marketing Courses aim to give you all the tools to do this successfully. With the help of successful case histories and resounding epic failures, you will learn what to do and what to avoid on the various platforms.
In our Social Media Marketing Courses, which can be attended live Online or On Demand whenever you prefer, you will be able to use the most popular Social Tools through interactive practical-operational exercises and you will also learn how they can help a good Social Media Manager.
WHO IS DIGITAL COACH?
Digital Coach is a private training company specialising in social media marketing, web marketing and e-commerce with decades of experience. Our approach is strictly practical operational and aims to transfer solid foundations to participants at the right time and in the right way. Our offer in this field is the most structured and vertical available in Italy today.
Our courses are divided into Masters, courses and certification paths that can be taken entirely online. Our courses run on a continuous cycle throughout the year. We choose our lecturers from among the best professionals on the market and ask them to transfer know-how to our students, bringing all the experience they bring to bear in the leading companies in the sector they work for. Our courses prepare you for the prestigious Google certifications, which are widely spendable in the job market.
Exams and certifications awarded by Social Media Marketing Courses
Our Managerial and Specialist Certifications, Masters and Social Media Marketing Courses (excluding single modules)
include a final examination and a Certificate of Competence and Attendance.
- Final exam with grade: passing with a minimum score of 70/100
- Subsequent opportunity to also take our other certification exams on the new digital professions
- “Certification of skills” acquired and tested through the exam
- 6 sessions per year available to take or repeat the exam
- Certification of profit (final grade) and actual attendance
ONLINE LESSONS, ALSO AVAILABLE ON DEMAND
Lessons supported by practical tests with live corrections + homework with video corrections.
Strategies and best practices immediately applicable in the company.
Questions and interaction with lecturers during the live lesson and after the lesson in dedicated groups.
TUTORIALS ON TOOLS AND REAL CASES
Practical-Operational approach with a strong focus on business, turnover.
Use of tools and software such as Google tools, Facebook, WordPress, etc.
Professional lecturers and contributions, for direct learning from digital experts.
By filling out this form you will have the opportunity to:
– Request information on this and other Digital Coach certifications.
– View and download 3 summary tables on Course Catalogue and related study subjects, Included Services available and Price List. You will also receive an e-mail containing the same info and links to video testimonials from participants and video presentations of all courses.
– Book, if you wish, your participation in the webinar “10 steps to make a career or start your own business with digital” live online. After attending the webinar, you can request a one-to-one coaching session with one of our career consultants.